Advert of the week

Video : Range Rover L405 TV advert

Range Rover Video

Living the Range Rover dream Who says that off-roaders are all about the school-run and choking up city streets? The latest generation Range Rover, the L405 is in the running to be one of the best all-round cars in the world, combining superb interior ambiance, great on-road dynamics and excellent off-road ability. This advert gives [...]

Video : Morris Marina advert (1971)

marina_02

Beauty with brains behind it… The Morris Marina was to be the bright white Knight of the recently created British Leyland Motor Corporation when it hit the market in 1971 – this advert did a great job of making it seem sexy enough to entice Britain’s hard-working sales reps. Would you think any manufacturer would [...]

Video : MG brand video 2011

MG's future and past nicely encapsulated in this brand video...

Keith Adams For those who say that MG Motor UK doesn’t have a strong idea of what it needs to do to sell its cars in the UK, we present this brand video, released at the time of the 6′s launch in the UK during the spring of 2011. The video, as produced by Ridley [...]

Advert of the week : Move over to Austin Rover

Move over to Austin Rover

Keith Adams In 1982, Austin Rover had a fair bit of new metal to crow about. Given it was still enjoying the post-launch euphoria of the Metro had yet to die off, the ‘Move over to Austin Rover’ seemed like a good way of promoting the newly introduced follow on models. So, the actor Patrick [...]

Advert of the week : MG Rover corporate video

MG Rover contributing to the export drive

Keith Adams It’s 2004, and MG Rover sales are nosediving. The company’s image was being pulled through the mud following the Phoenix 4′s self-inflicted pension crisis, and buyers have lost confidence. The company needed to get bums on seats and decided to engage in a little rabble-rousing. This advert was the answer – to tell [...]

Advert of the week : Saab 900 T16S

Saab's advertising was particularly focused during the 1980s...

Keith Adams Only one aircraft manufacturer makes cars Spare a moment for poor old Saab. Over the past three years, the once-proud company has endured a humiliating fall from grace that makes MG Rover’s seem like a pleasant walk in the park. First there was the confusion over its buy-out, then the on-off-on affair with [...]

Advert of the week : Peugeot 405

Peugeot 405 did indeed, take your breath away.

Keith Adams Picture the scene – it’s 1988, and you’re a middle-ranking salesman climbing your way up the marketing totem pole. It’s a competitive place to be, and your choice of company car was absolutely essential. Buy the right one, and people thought you were a success; get it wrong, and you were on a [...]

Advert of the week : British Leyland

Enjoy one of the strangest BL adverts you're ever likely to see...

Keith Adams Don’t let it be said that national stereotyping is a predominantly British pass time. This European effort (shown in Germany as well as, possibly, Austria and Switzerland) advertising the BL range in 1977 (hence it’s still under the ‘Leyland’ banner) is a charming sideways swipe at the individuals that make up this fine [...]

Advert of the week : Vauxhall Cavalier Mk2

Enjoy a minute's worth of Vauxhall Cavalier Mk2 action

Keith Adams Remember when 90bhp was enough? When the Vauxhall Cavalier Mk2 was launched in August 1981, it really did revolutionise the repmobile market. Yes, as FWD saloons went, it was conventionally engineered, but its solidity and all-round competence did rather a lot of GM’s fortunes. The result: fleet managers quickly switched allegiances from Ford. [...]

Advert of the week : Montego 1.6L

Russ Swift takes the Montego up on two wheels...

Keith Adams When the Austin Montego hit the dealers in 1984, it proved to be something of a compromise choice in the repmobile market. Not quite sporting and dynamic enough to compete with the darling Vauxhall Cavalier Mk2, and not quite fleet-friendly enough to wrestle the value for money crown from the Ford Sierra, it [...]

Advert of the week : Citroën CX

Citroen CX advert, starring Grace Jones

Keith Adams In 1985, Citroën facelifted its long-running CX fastback. There was little wrong with the basic shape of the car, but with the onset of newer aerodynamically styled rivals such as the Audi 100 C3 and Renault 25, all of a sudden, the chrome-bumpered CX was beginning to look a little twee. So, the [...]

Advert of the week : Rover SD1

Monegasque registered SD1 for that international feel

Keith Adams In 1976, the Rover SD1 was the pride of the British car industry. It was great to look at, excellent value, and stacked up well against all comers. It proved so good that it convinced the panel of the European car of the year to vote it their favourite car – awarding it [...]