Part of a three-pronged attack on the medium car sector, the LM11 was to be BL’s new mid-sized saloon, based heavily on the upcomng LM10 (nee LC10).
LM11 was originally planned to sit closer to the LM10, performing a similar role to the hatchback that the VW Jetta does to the Golf, or the Orion to the Escort. As can be seen from the images below, the LM11 grew to become a true Cavalier/Sierra rival – and did so in a rather clever way..
LM11 styling models
As can be seen from this model, the LM11 saloon started off as a notchback LM10 – and although it’s not an unpleasant design, it would have had a more limited market appeal than the car than finally hit the shelves in 1984…
A booted Maestro, pure and simple, and although this full-size clay model looks clean and appealing, there were doubts about the appeal of the car. Designers at Longbridge and Solihull were tasked with giving the car more presence on the road, thereby making it a true force in the medium sector of the market…
The rethink resulted in a Roger Tucker design for the front and rear, which gave the car an entirely larger look. Note the rather clumsy rear side window treatment, Ambassador-style note treatment, and unaltered LM10 centre section… (With thanks to the Heritage Motor Centre at Gaydon).
…but not before this fully-engineered model was produced. Note the Maestro dashboard, 13-inch wheels and smart rear lamp clusters. The rear end treatment is far cleaner and possibly more appealing than the rather fussy arrangement which was devised for the final model…
A further development of the LM11 – with clean looking side-window treatment.
Alternative frontal treatment was devised for the LM11, too – a much cleaner solution than the Maestro. The following three pictures were taken at the Longbridge Round House Studio in November 1981. The pre-Chris Greville Smith Montego LM11 front end design looks clean. (Picture Stephen Harper)
A flush grille for this proposal. (Picture Stephen Harper)
Is there a touch of Ford of Europe with this one? Stephen Harper is photographed with the full-sized clay model. (Picture Stephen Harper)
The Roger Tucker/Ian Beech effort was given the nod, and developed into a full-size prototype – and then okayed for production in 1981… Roy Axe changed very little of this design, but the tweaks he made were certainly effective in tidying up this effort.
LM11E, the estate version
Two tailgate proposals in one – these three photos were taken at the Longbridge Exterior Studio, November 1981. The two alternative studies for the Montego LM11 Estate by John L Asford (upright Volvo style) and Steve Harper (Mercedes-Benz fastback style, closest to camera). (Picture Stephen Harper)
Double-sided clay model more fully dressed up. Note the body-coloured C-pillar on this model. (Picture Stephen Harper)
Further work on the double-sided model at the Kremlin, and it looks quite close to the final production car, save a few details. Steve ‘Topper’ Clarke taking sections of the clay model for draughting.(Picture Stephen Harper)