The New B Car would prove to be a departure from the last all-Rootes model to precede it, the Hunter. The main difference was the emergence of a Detroit style and a more youthful direction.
Much time and effort went into ensuring that the car was exactly what the company’s customers wanted from it, and more importantly, it was designed with an eye on taking sales from Ford. Here are some images taken during the development of this vitally important new car.
Early styling sketches of the B Car showed very clear Detroit influences, but also an identifiable semi- fastback style that would soon become an Avenger trademark
Clay scale model
The finished articles
All development pictures from STYLE AUTO magazine.