SO, the Roewe 550 has finally made its first public appearance. Should we be really celebrating the fact? After all, SAIC waited, waited and waited a little more during its deliberations with MG Rover to join forces, knowing full well that the company was about to go belly up.
Personally speaking, I can’t help but admire those engineers who managed to take the old RDX60 programme, hammer it into shape, and get it onto the world stage just over three years after the curtains went down at MG Rover. To get a car into production – admittedly with a running start – so quickly has been an achievement, and although it’s going to take a while before we know how it drives, as long as they haven’t made it too soft (as they did with the 750), and got the quality right, then there should be little to complain about…
Intriguingly, if this car ends up being built at Longbridge (which is currently on the agenda), will the die-hard enthusiasts take it as one of their own if it emerges from the factory wearing an Octagon on its snout?
Maybe, maybe not, but it’ll stand more of a chance on the European market if it does. And Joe Public will go for it, if it’s seen as a British-assembled car wearing a British badge. I certainly hope it happens.
Go on, SAIC, you know it makes sense…
Is the Editor of the Parkers website and price guide, formerly editor of Classic Car Weekly, and launch editor/creator of Modern Classics magazine. Has contributed to various motoring titles including Octane, Practical Classics, Evo, Honest John, CAR magazine, Autocar, Pistonheads, Diesel Car, Practical Performance Car, Performance French Car, Car Mechanics, Jaguar World Monthly, MG Enthusiast, Modern MINI, Practical Classics, Fifth Gear Website, Radio 4, and the the Motoring Independent...
Likes 'conditionally challenged' motors and taking them on unfeasible adventures all across Europe.
Latest posts by Keith Adams (see all)
- Blog : Rover 75 shown to the world – and torpedoed - 21 October 2018
- Concepts and prototypes : MG Rover RDX60 (2000-2005) - 21 October 2018
- The cars : MGF and TF development story (PR3) - 2 September 2018