The cars : Matra-Simca Rancho development story

The 1977 Matra-Simca Rancho is one of those wonderful cars that made more of an impact than anyone realised at the time of its launch. Today, no-one would bat an eyelid if a manufacturer launched a chunky-looking van-based lifestyle vehicle with looks that hinted at off-road ability– but back in the late 1970s, this was radical stuff. Here’s its story. […]