The Rover 800 underwent a very interesting development programme, with much work being undertaken at Canley before the Austin Rover engineers and stylists ever got near Honda in Tokyo.
Some of the advanced theme were toned down somewhat for production, but the end result was still very pleasing… In time, the Rover 800 will be seen as a suitable replacement for the SD1
The new age arrives
1981 and Roy Axe’s styling studio presented these images to ARG management. This was their vision
of how a future executive car should look, and interestingly, much of the character of the final car
…and then DEV3 is translated into clay at Canley.
DEV3 mid range clay model in near-final guise for evaluation by the management and potential
customers (above) and a Sterling spec model mocked-up (below).
Created www.austin-rover.co.uk in 2001 and built it up to become the world's foremost reference source for all things BMC, Leyland and Rover Group, before renaming it AROnline in 2007.
Is the Editor of the Parkers website and price guide, formerly editor of Classic Car Weekly, and launch editor/creator of Modern Classics magazine. Has contributed to various motoring titles including Octane, Practical Classics, Evo, Honest John, CAR magazine, Autocar, Pistonheads, Diesel Car, Practical Performance Car, Performance French Car, Car Mechanics, Jaguar World Monthly, MG Enthusiast, Modern MINI, Practical Classics, Fifth Gear Website, Radio 4, and the the Motoring Independent...
Likes 'conditionally challenged' motors and taking them on unfeasible adventures all across Europe.