Pininfarina Jaguar Concepts: Coventry’s Italian restyle
Throughout the 1970s, Pininfarina maintained its long-held links with the British motor industry by working with Jaguar in an attempt to create the new design language for which the company had seemingly been searching since even before the arrival of the XJ-S. Various XJ40 proposals were experimented with, but it was the arrival of the XJ Series III that saw the partnership truly bear fruit…
Enjoy these proposals.
Pininfarina was still loosely associated with British Leyland as a go-to design consultancy and, in this case with Project XJ40 taking shape, Jaguar approached Pininfarina to come up with a design proposal for its upcoming executive saloon.
The 1974 Jaguar XJ12-PF emerged and was presented at the 1973 London Motor Show – ultimately passed over by Jaguar in favour of the in-house design proposals, it made a great motor show star after it returned to Italy following its Coventry analysis. It could be argued that it had an influence on the XJ40 programme, if you follow its evolution.
1974 Jaguar XJ12-PF Gallery
1978 Jaguar XJ-Spider
Then there was the 1978 XJ-Spider, which as far as many onlookers were concerned, looked like the true replacement for the E-type…
1978 Jaguar XJ Spider gallery