Land Rover : Range Rover revised for 2010

2010 Range Rover launched in New York

2010 Range Rover
2010 Range Rover

The 2010 Range Rover, featuring new engines, a revised interior and enhanced driving dynamics, has just been unveiled at the New York International Auto Show. Land Rover’s flagship has been comprehensively updated and features new front-end styling to tie-it in with the rest of the range, following in the footsteps of 2006’s Freelander 2.

Improved Performance
The brand new 510PS 5.0-litre supercharged LR-V8 petrol engine that’s closely related to the impressive power unit found in the Jaguar XKR and XFR takes Range Rover performance to a new level, hopefully allowing it to go toe-to-toe with its German rivals. The LR-V8 engine has been developed to deliver more power and refinement, but not at the expense of fuel consumption and emissions.

Fuel consumption is improved by 7.3 per cent to 19mpg on the EU cycle and CO2 emissions by 7.4 percent to 348g/km, despite substantial increases in both power and torque, compared with its 4.2-litre Supercharged predecessor.

The popular diesel derivative continues to be powered by the acclaimed 272PS 3.6-litre TDV8 and also benefits from upgrades to the design and under-the-skin modifications.

Classic Design
The design enhancements to the 2010 Range Rover include subtle exterior revisions, featuring changes to the headlights, grille and bumper, which enhance the classic Range Rover style with more contemporary detailing.

New headlights feature the Range Rover’s trademark inter-locking circle design but are more clearly visible, day or night, with LED lamp technology. A new bumper completes the smoother, more sculpted front end. The fog lamps are relocated from the bumper skin to the lower front air-intake.

The side of the vehicle features new ‘three-stripe’ LED indicators and redesigned three-section fender vents.  The same design theme is adopted by the rear LED light clusters, which incorporate ‘three-stripe’ directional indicators.

The interior benefits from new luxury grade leather trim for the headlining, pillar and door casings and facia buttons which now feature a satin chrome-plated finish. High quality black satin and natural wood finishes are beautifully highlighted by the Range Rover’s upgraded waterfall interior lighting and complete the sumptuous feel of the interior architecture adding further refinement to the premium interior ambiance.

Intelligent Technologies
The 2010 Range Rover receives two intuitive interior technologies including a world first dual view touch screen. The dual view infotainment touch screen technology allows the driver and passenger to view different images simultaneously.  This means that the passenger can enjoy a DVD movie while the driver follows navigation instructions, all on the same screen.

Another dramatic innovation is found in the instrument cluster.  Here, traditional physical instruments are replaced by the world’s largest configurable 12in TFT screen which presents all essential driver information via cleverly designed ‘virtual’ dials and graphical displays.

Improved Safety and Dynamics
State-of-the-art Adaptive Dynamics technologies have been added to further improve the Range Rover’s peerless ride quality.  All-terrain performance is also enhanced by updates to the Terrain Response and Stability Control systems.

The 2010 Range Rover benefits from a more powerful braking system and a series of added active safety aids including Adaptive Cruise Control, Trailer Stability Assist, Emergency Brake Assist, enhanced Under Steer Control, Blind Spot Monitoring, Automatic High Beam Assist (AHBA) and a surround camera system.

The new surround camera system aids easier parking, towing and off road manoeuvring.  It features five digital cameras which relay a near 360-degree view to the touch-screen display. The cameras can be used at speeds of up to 11mph, with options for selecting and zooming in to assist with close quarter parking and with towing.

The patented ‘reverse tow assist’ function helps perform accurate towing manoeuvres.  The wide fields of view on the side cameras give a clear view of the reversing trailer and the images are electronically manipulated to provide an undistorted view.  Guide lines overlaid on the rear camera image illustrate both the vehicle and trailer’s trajectory and these move in line with steering inputs, making it easier for the driver to predict where the trailer will move to, before performing the reversing manoeuvre.

To make night driving an altogether more relaxing experience, the Range Rover’s front headlights incorporate high beam assist technology (AHBA).  This can automatically switch on high beam headlights where external light levels are below the system’s threshold.  Importantly, the system is also designed to detect preceding and approaching traffic, and in a split second will automatically switch back to low beam to avoid dazzling others.

‘The 2010 Range Rover is a considerable step forward for what is already regarded as one of the world’s most complete luxury vehicles.  New engines provide formidable power, efficiency and customary Range Rover refinement, with new technologies delivering world firsts.  Like its legendary predecessors, the 2010 Range Rover is setting the pace once more,’ said Phil Popham, Managing Director, Land Rover.

‘In summary, the Range Rover is still the consummate luxury 4×4. Its combination of unrivalled all-terrain performance with the ultimate in comfort and refinement remains a clear industry benchmark,’ he concluded.

The 2010 Range Rover will go on sale from July 2009. For more information visit, or your local Land Rover dealership.

Keith Adams

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