AROnline on Facebook

Research AROnline

In the Spotlight

History : Rover 75 moves from Cowley to Longbridge

by Ian Elliott in In production 17

Following BMW’s disposal of the Rover Group in 2000, production of the then-new 75 needed moving from Cowley to Longbridge. Here’s the amazing story of how it happened, as recounted by Ian Elliott back in 2000, and produced for the then fledgling MG Rover PR Department. It makes fascinating reading to this day, and shows just how seemingly insurmountable logistical mountains can be climbed. […]

%d bloggers like this: