Land Rover might be enjoying a purple patch of success in its history but, for some, there’s still the nagging doubt of historic unreliability and build quality. According to Land Rover, this is now history – and the company’s performance in the 2013 JD Power Automotive Performance, Execution and Layout (APEAL) Study in the USA would seem to bear this out.
In results released today, the Range Rover achieves the highest APEAL score in its segment and of any model in the industry in 2013, which marks the first time a model outside the large premium car segment has done so. The Land Rover brand ranks fourth overall, an improvement of two places from sixth in 2012. The Range Rover also won in the Large Premium Crossover/SUV category in both 2010 and 2011.
‘It’s a fantastic achievement for the fourth generation Range Rover to be ranked highest in the JD Power 2013 APEAL Study,’ said Kim McCullough, Brand Vice President, Land Rover North America. ‘This underscores the investment being made to innovation and engineering across the Land Rover product portfolio and into making this vehicle the most refined, most capable Range Rover ever.’