Archive : Expanding Output Of Morris 1100

Carole Nash Classic Insurance Specialists

FROM OUR MOTORING CORRESPONDENT

Production of the Morris 1100 saloon at the British Motor Corporation’s Longbridge plant has reached 3,750 a week, and is expected to be 4,500 a week by mid- summer, but some customers have been waiting for nine months and demand at home and abroad is still mounting, a spokesman of the corporation said yesterday.

About 40 per cent of the cars are being exported, assembly has begun at the Innocenti works in Italy, and nearly 70,000 models have been produced since their introd,uction last August.

Output of the B.M.C. Mini cars is running at 5,500 a week, out of a total car production figure by the corporation of 15,000. This is the full capacity rate for the firm at present, but by the end of 1963. when their £49m. expansion programme is complete, total vehicle output will have reached 20,000 a week, or one million a year.

Keith Adams

Keith Adams

Editor and creator AROnline at AROnline
Created www.austin-rover.co.uk in 2001 and built it up to become the world's foremost reference source for all things BMC, Leyland and Rover Group, before renaming it AROnline in 2007.

Is the Editor of the Parkers website and price guide, formerly editor of Classic Car Weekly, and launch editor/creator of Modern Classics magazine. Has contributed to various motoring titles including Octane, Practical Classics, Evo, Honest John, CAR magazine, Autocar, Pistonheads, Diesel Car, Practical Performance Car, Performance French Car, Car Mechanics, Jaguar World Monthly, MG Enthusiast, Modern MINI, Practical Classics, Fifth Gear Website, Radio 4, and the the Motoring Independent...

Likes 'conditionally challenged' motors and taking them on unfeasible adventures all across Europe.
Keith Adams

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