Jaguar has launched its most luxurious and expensive XJ ever, the Ultimate edition. As it’s been unveiled in China, it’s also the right venue to announce the new 3-litre V6 powertrain, that’s set to power the F-Type when it’s launched in 2013, has been added to the range – expanding the big cat’s appeal in luxury-tax, petrol-loving China.
The new range-topper enjoys some serious luxury for market it’s aimed at, with individually tailored rear seats, which have a Champagne chiller and aluminium billet drinks tray between them. Rear passengers benefit from integrated iPads and additional viewing screens in the rear of the front head restraints. Meridian Audio of Huntingdon has produced an audio system befitting this car’s anticipated £100,000-plus price tag.
Outside, the Ultimate has new 20-spoke alloy wheels, chrome air intakes and stainless steel oval exhausts. The car comes with the option of the supercharged V6, available in 335 and 375bhp form (it’s a China-friendly tax-option), and the familiar 5-litre V8 and 3-litre V6 twin-turbo diesel.
According to Bob Grace, JLR’s chief in China, sales of the XJ have grown ten-fold in the last year and China is set to become the company’s largest market during 2013. The Ultimate was revealed to the press during the opening of Beijing’s new JLR dealership, which becomes the company’s largest sales facility in the world. The dealership, which boasts a restaurant, massage seats and a test track for its customers expects to sell 1800 cars in its first year alone…
Is the Editor of the Parkers website and price guide, formerly editor of Classic Car Weekly, and launch editor/creator of Modern Classics magazine. Has contributed to various motoring titles including Octane, Practical Classics, Evo, Honest John, CAR magazine, Autocar, Pistonheads, Diesel Car, Practical Performance Car, Performance French Car, Car Mechanics, Jaguar World Monthly, MG Enthusiast, Modern MINI, Practical Classics, Fifth Gear Website, Radio 4, and the the Motoring Independent...
Likes 'conditionally challenged' motors and taking them on unfeasible adventures all across Europe.