Jaguar Land Rover has increased its global sales in November 2016, due to both an expansion of its model range and an increase in output from the company’s factory in China. This bolsters its position as the largest car manufacturer in the UK.
The company sold 47,588 vehicles in November, up 2 per cent compared with November 2015. The year-on-year growth in retail volumes was driven by strong sales of the Jaguar XF and F-Pace, and the Land Rover Discovery Sport and Range Rover Sport. There has been some Land Rover drop-off because of the run-out of outgoing Discovery in advance of the all-new model in 2017.
Chinese sales are up 42 per cent, while the North American market has grown by 20 per cent. This contrasts with drop-offs in Europe (down 13 per cent), the UK (down 6 per cent) and in other overseas markets, which include Russia and Brazil (down 25 per cent). Jaguar Land Rover sold 527,937 vehicles in the first 11 months of 2016, 21 per cent up on the same period in the prior year.
Production growth in China
Further Chinese growth is in prospect after the announcement during the Guangzhou Auto Show of the Phase II capacity expansion project at the Chery Jaguar Land Rover plant in Changshu, which will increase manufacturing capacity by 70,000 vehicles, an increase of more than 50 per cent.
Jaguar recorded its best November ever, with retail sales of 14,613 vehicles, up 83 per cent compared to November last year. So far in 2016, Jaguar has sold 132,381 cars, up 75 per cent year-on-year. Land Rover sold 32,975 vehicles in November, down 14 per cent on November 2015, with year-to-date sales of 395,556 vehicles, 9 per cent up on the prior year.