MG Motor UK Limited’s new Head of Sales and Franchise, Sam Burton (pictured left), started in post today. The company has not, as yet, issued a formal Press Release about the appointment but Mr. Burton, who was Subaru UK Limited’s Sales Director between October, 2008 and May, 2012, has already updated his LinkedIn profile with details of his new job.
Mr. Burton summarises his role at MG Motor UK as being ‘ responsible for planning, controlling and developing the sales activities and profitability of the MG Motor UK franchise; managing the relationship between MG Motor and its dealer network and working closely with MG dealers to help them maximise sales and develop MG brand awareness and loyalty; managing and developing the MG Motor UK retail site at Longbridge as a flagship dealer and centre of excellence for the MG marque.’
MG Motor UK currently has a total of 31 Franchised Dealers and, with the new B-segment MG3 still scheduled for launch here in the UK during Q3, Mr. Burton’s primary focus in the coming weeks must surely be on dealer recruitment in addition to turning MG KX Momentum Racing’s success on track during the first BTCC Meeting of the season at Brands Hatch last weekend into a much-needed increase in sales of the MG6 range…
[Editor’s Note: Our thanks to AROnline Facebook Group member Scott Glover for drawing our attention to the above via his post on our Facebook page.]
- Concepts and prototypes : MG ZT-T 4WD – what might have been… - 6 December 2017
- History : Brand ownership - 21 November 2016
- Blog : Will MG’s slow boat to Europe hit Hinkley Point or the Brexit rock? - 29 August 2016